1. Provide extra subjects to your web site. Most free ad sites only allow you to submit your web site to one category or label. This'll allow you to submit it to many.
2. Step-up the sensed value of your product by making your offer rare. You could use limited time bonuses, low prices, low quantities, etc.
3. Use SWOT analysis and use it as your "Unique Selling Proposition". It's the reason why people buy your products and get more orders.
4. Sell your products or services to a unique niche market. For example, instead of selling your mountain bike book to all bikers, target it toward fly mountain bikers.
5. Test how profitable your advertising and online marketing. You'll save time, money and big headaches promoting the right offer to the right group of people.
6. Agitated your visitors to buy your product by enlightening them the future. Tell them what'll happen with their life in the future if they buy or don't buy.
7. Offer a free trial of your product for a set limited time. Don't charge or bill them until they decided to buy it. This'll remove any risk they have.
8. Create other web sites that draw your initial target audience. Then you can lead your prospects to your main web site by linking to your other web sites.
9. Inform people about your site or freebie through email announce lists. You can find them by typing "email announce lists" in any search engine.
10. Tell your visitors what they can avoid by buying your product or service will motivate them to buy. They may want to avoid pain, fear, danger, etc.