1. Multiply your online sales and advertising efforts. You can action this by starting an affiliate program or using viral marketing.
2. Increase your ratio of visitors that purchase your product(s). You could change your headline, offer a securer guarantee, add testimonies, etc.
3. Find out who are your strongest leads for purchasing your product by offering a free ezine. The visitors that are very concerned will subscribe to it.
4. Team up with your competitor by starting an association for your specific industry. It could lead to a profitable partnership with them.
5. Publish an e-zine for your employees. This could motivate them to do a better job or fill them in on were your business is headed
6. Search for your business name in newsgroups and forums. Some of the comments you find could help you improve your business
7. Attract people to link to your web site. You could offer them a discount on the products you sell or give them free stuff for linking.
8. Develop your own choose in email list by giving your visitors a reason to give you their e-mail address. Allow them sign up to free stuff and contests.
9. Create a page rank web page for your business. List information that could be considered newsworthy for e-zines, newspapers, magazines, etc.
10. Give your business and products credibility by linking to web sites that have written positive stories about your business.